What started as a proverbial snowball has become a full-scale avalanche for Chery and its sales success in South Africa.
The Chinese automaker re-entered the local market in 2021 (having first done so in 2008), and no one could have predicted the overnight success that ensured.
Chery's compelling package of affordability and technology - not forgetting their renowned one-million-kilometre or 10-year engine warranty - has proved to be a brilliant recipe many customers want.